A couple of weeks ago, K-Pop fans were shocked when they saw TXT on General Mills cereal boxes. Many thought it was fake until they saw it in person.
Here my box I got at school, this is real pic.twitter.com/tri7ChDLhE
— i think im done (@grumyrock) April 12, 2024
IDK WHAT ELSE TO DO https://t.co/tzPVrhxymW pic.twitter.com/w7ufexw1ax
— jnny | soob beomjunhug (@K00SBUN) April 12, 2024
yall it’s fucking real i found beomgyu but i didn’t see any others omfg it’s real i’m gonna go to another walmart tomorrow but i got beomgyu 😍😍 pic.twitter.com/uVMTwKpo3s
— cleo⁷ ౨ৎ misses the tannies ᯓ ᡣ𐭩 (@_y2kbangtan) April 12, 2024
Later, General Mills and TXT announced the official collaboration, which is set for an official launch on May 6. There are Reese’s Puffs, Cookie Crisp, Lucky Charms, Cinnamon Toast Crunch, Trix, and Honey Nut Cheerios with TXT, Yeonjun, Beomgyu, Hueningkai, Soobin, and Taehyun, respectively.
General Mills has joined TOMORROW X TOGETHER, also known as TXT, in a harmonious partnership to bring the refreshing energy of Gen Z’s most iconic band to your breakfast table. Together they’re releasing special-edition TXT cereal boxes with General Mills’ iconic brands, featuring cutout standees so TXT fans can have a free-standing display of each band member to add to their memorabilia collection and celebrate the group’s recent 6th Mini Album minisode 3: TOMORROW release.
Cereal enthusiasts and TXT fans, affectionately known as MOA (which stands for “moments of alwaysness,”) are in for a treat as each of the five members is featured individually alongside a beloved General Mills’ brand mascot across fan-favorites like Cinnamon Toast Crunch, Lucky Charms, Cookie Crisp, Trix and Honey Nut Cheerios. From the Silly Rabbit to the Cookie Crisp Wolf, it’s a meeting of two iconic groups, bringing the ultimate star power and vibrant world of K-pop straight to your cereal box.
The TXT band members are thrilled to connect their love of cereal to their fans through this General Mills partnership:
- SOOBIN, featured on Trix: “What I love about the collaboration with General Mills is the unique and adorable characters of each cereal. My favorite is the Silly Rabbit from Trix. I think it’s a great match for me!”
- HUENINGKAI, featured on Cinnamon Toast Crunch: “I think MOA will be delighted to see us featured in the General Mills packages on the store shelves! I hope everyone starts their day energetically with TXT limited edition cereals.”
- YEONJUN, featured on Cookie Crisp: “I’m excited about the collaboration because General Mills is a brand that everyone can enjoy together. I hope many people will like the TXT limited edition, too!”
Additionally, BEOMGYU is featured on Lucky Charms, TAEHYUN on Honey Nut Cheerios, and a TXT group photo can be found exclusively in Walmart stores on REESE’S PUFFS boxes.
— General Mills
That’s not all. Walmart, which has the Reese’s Puff boxes, has another Cinnamon Toast Crunch box with all five members.
This Walmart exclusive includes not only the cereal but a set of five photocards (one of each member)! They really delivered with this collab.
Not to mention, the TXT members were also transformed into the Cinnamon Toast Crunch characters. Look how cute they are, even as cereal!
The OT5 box of Cinnamon Toast Crunch, with photocards, cost over $9 USD. It’s also exclusively sold via Walmart’s website. It was released yesterday, but only for Walmart+ subscribers who gained early access. Despite this, this cereal was sold out instantly.
BRUH AINT NO WAY TXT CEREAL SOLD OUT IN A MINUTE pic.twitter.com/jioMycLm0k
— 𝑩𝒆𝒍𝒆𝒏 (@foryechan_) April 29, 2024
Ain’t no way yall sold out the TXT x Cereal with the PCs in .5 seconds today 😭 pic.twitter.com/ym3ue6sctV
— HTXTEvents 🌟 (@HTXTEvents) April 29, 2024
y’all really sold out txt cereal by buying walmart+ pic.twitter.com/0lkgGRBGjl
— gaby 💦 (@gunteolz) April 29, 2024
how tf did you bitches sell out the txt cereal already don’t let me catch you pic.twitter.com/7A96zz0k9f
— ale ✶༊ fan acc! (@liluzigyu) April 29, 2024
Hopefully, Walmart will restock soon for the official release!
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