The Top 8 Most Influential K-Pop Idols Of This Fashion Week Season

These K-Pop idols are considered the top influencers of their respective luxury fashion brands they represented during the recent Fashion Week season. According to Vogue Business, here are the 8 brands of the F/W 2024 fashion show season determined by earned media value (EMV) with K-Pop idols as the top influencers.

8. Juyeon (THE BOYZ)

Balenciaga’s total EMV was $13,615,864 USD with Juyeon of THE BOYZ taking the spot as the brand’s top representative influencer with the highest percent of the total EMV.

7. Chanel

Chanel‘s EMV came to $14,400,00 USD with BLACKPINK‘s Jennie as the top influencer.

6. Dolce & Gabbana

NCT‘s Doyoung was Dolce & Gabbana‘s top influencer with the highest percent of the brand’s EMV, which totaled $15,421,546 USD.

5. Miu Miu

This is followed by TWICE’s Momo for Miu Miu. The brand’s EMV came to $18,200,000 USD.

4. Versace

Versace‘s total EMV was $19,900,000 USD with Hyunjin of Stray Kids taking the spot as the brand’s top representative influencer with the highest percent of the total EMV.

3. Seungmin (Stray Kids)

Loewe‘s EMV came to a whopping $27,600,000 USD with Stray Kids‘ Seungmin as the top influencer.

2. Rosé (BLACKPINK)

BLACKPINK’s Rosé was Saint Laurent’s top influencer with the highest percent of the brand’s EMV, which totaled an astounding $28,980,689 USD.

1. Jisoo (BLACKPINK)

First place belongs to BLACKPINK‘s Jisoo who took the spot as DIOR’s top representative influencer. The brand’s impressive total EMV was $45,879,794 USD.

Check out the full list below which includes brands that do not have K-Pop idols as the top influencers, including Millie Bobby Brown for Louis Vuitton and Brazilian model Jade Picon for Tommy Hilfiger.