BINI Maloi’s “Cash Grab” Backlash Elicits Sympathy From Fans

“She looks like she was being held at gunpoint…”

Fans are showing support for a member of a popular Filipino girl group and coming to her defense following intense criticism.

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BINI

BINI is a beloved P-Pop group composed of eight members: AiahColetMaloiGwenStacey, Mikha, Jhoanna, and Sheena. Since their debut in 2019, BINI has risen to fame, topped charts, and graced the covers of popular magazines. Unfortunately, the group’s skyrocketing popularity has also led to an increase in hate comments from netizens.

 

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A post shared by Maloi Ricalde ౨ৎ (@bini_maloi)

Maloi recently came under fire for promoting an item of official BINI merch: a shopping tote bag that she described as functional, sturdy, and a “perfect” accessory for her matching outfit. “If you get this, you’ll be BINIfied,” Maloi said. “So what are you waiting for? Get yours now. Buy now!” 

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Maloi | @bini_maloi/TikTok

In the comment section of Maloi’s TikTok, which has since been closed, some netizens criticized the tote bag but also the idol for promoting it.

@bini_maloi

Introducing my newest ukay-ukay buddy… the BINI tote bag! Stand out ang outfit niyo sa tote bag na ‘to! Spacious and sturdy, panghakot ng iba pang Grand BINIverse Official Tour Merch. Get yours and be BINIfied 🌸 #grandbiniverse #octobestwithbini #fyp #bini

♬ Cherry On Top – BINI

Since then, fans have defended Maloi on various social media platforms and shared their opinions about both the situation and the bag.

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byu/BattleCircuit from discussion
inbini_ph

One TikTok user, @gelo.lasin, likened the tote bag to a litmus test for “how much management can milk their fandoms.” He went on to describe it as a “trash bag” with BINI’s logo slapped on it and expressed sympathy for Maloi. He said, “She looks like she was being held at gunpoint trying to endorse this thing.” Like other fans, @gelo.lasin also argued that BINI’s management or whoever designed the tote bag should be the ones receiving heat for it, not Maloi.

@gelo.lasin

On the #BINI tote bag and the effect of branding 🤔 Thoughts? #binimaloi #biniph #biniverse

♬ Cherry On Top – BINI

Despite the criticism, Maloi has continued to proudly carry her trust tote and recently included it in BINI’s livestream.

Read more about BINI here:

Popular Idol Accidentally Gets Done Dirty By “VOGUE Philippines” Magazine

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