This article is part of our coverage of HYBE vs. ADOR CEO Min Hee Jin. You can read more and view the entire timeline here.
NewJeans‘ greeting after leaving ADOR has gained attention among netizens.
On November 28, NewJeans announced they were terminating their exclusive contract with ADOR and HYBE.
During their press conference, Danielle spoke about the future of the group after leaving, particularly acknowledging that they might not be able to use their name.
NewJeans’ Danielle On The Future Of NewJeans After Leaving ADOR
Ahead of an appearance in Japan for FNS Kayousai, NewJeans did a special video teasing what fans could expect from their performance, including that they would be doing “Ditto” and “How Sweet.”
／#NewJeans の皆さんから🐰
メッセージ📨
＼🛎️歌唱曲はこちら🛎️
♪How Sweet
♪Ditto１曲ずつ
ちがう衣装で披露してくださいます🤗2024 FNS歌謡祭
第1夜:12/4(水)18:30～🐰楽しみなひと🙋♀️🙋
ぜひ#FNS歌謡祭 をつけて
RPしてください🫶 pic.twitter.com/ibqrKOB135— FNS歌謡祭【公式】 (@fns_kayousai) December 3, 2024
Yet, as soon as the video came out, netizens noticed that in their introduction, they didn’t mention their name or “NewJeans” at all, even though it was in the tweet and the video’s caption. Instead, they just said, “Good evening everyone.”
Many shared that they might not hear NewJeans from now on, as it’s still licensed to ADOR and HYBE, with others hoping they could hear the normal greeting soon.
No more “We are NewJeans”
And it’s okay.. 🫂
pic.twitter.com/8OIxj1TIOX— av🫧 (@catzkang) December 3, 2024
이제 그룹명 소개 안하나봐.. 빨리 정리되고 이름도 찾아오면 조케따 https://t.co/p6gzJhtCnZ
— 🐘 (@uturnee) December 3, 2024
I guess they don’t introduce the group name anymore… I hope everything gets sorted out quickly, and they reclaim their name too.
— @uturnee
no more newjeans desss😭 https://t.co/AxRBSt80xI
— manda🐾 (@haerinalogy) December 3, 2024
まだNewJeansって言ってよ🥺 https://t.co/Ywsu4MFZ0J
— いぶき (@ibuki_ansb) December 3, 2024
Please still say NewJeans.
— @ibuki_ansb
早く「こんにちはー！ニュジーンズでーす！」が聞きたい https://t.co/SocYvVuX8e
— Worrie🐛 (@WorrieGsw) December 3, 2024
I want to hear [Hello, we’re NewJeans] quickly.
— @WorriGsw
You can read the response from ADOR to the termination below.
ADOR Responds To NewJeans Terminating Their Exclusive Contract
