SM Entertainment Accused Of Sabotaging Red Velvet Once Again
SM Entertainment is once again under fire from Red Velvet fans after the company removed a highly popular video of the group’s performance at the recent SMTOWN Live in Seoul concert. The incident has reignited accusations of neglect and unfair treatment towards the girl group.
During SM Entertainment’s 30th anniversary concert, several artists participated in a special project where they covered iconic songs by other SM groups. Among the standout moments of the event was Red Velvet’s rendition of Girls’ Generation’s hit “Run Devil Run.” Irene, Seulgi, and Joy delivered a captivating performance that quickly gained traction online. Fans were particularly impressed with how the trio brought a fresh and sultry energy to the classic track while showcasing their powerful vocals and seasoned stage presence.
Red Velvet’s Sexy “Run Devil Run” Performance Earns Viral Praise From Koreans
레드벨벳 (Irene, Seulgi, Joy) – Run Devil Run (orig. 소녀시대) pic.twitter.com/uT5nK0nrep
— Elle ꨄ︎ (@chobomseulrene) January 12, 2025
Videos of the performance were soon shared across social media platforms and video-sharing sites, with one YouTube clip amassing over 110,000 views in just a few hours. The overwhelming praise reflected the excitement of fans who rarely get to see this bolder sexier side of Red Velvet. However, their excitement was short-lived.
SM we see your evil spirit pic.twitter.com/juCDqWtlC7
— y 🚀❀ (@veIvetspice) January 13, 2025
They see run devil run getting the most views and said we need to lock rv back to the basement so they don't outshine the rest. https://t.co/m6eByS4GTS
— bear_cabbage (@bearandcabbage) January 13, 2025
The popular video was taken down due to a copyright claim by SM Entertainment, sparking outrage among fans. Many pointed out that similar videos featuring other artists’ performances from the same event remain online, fueling accusations of bias and mistreatment. Social media platforms quickly became flooded with fans’ frustrations, with posts calling out SM Entertainment getting thousands of likes and retweets.
when reveluvs said SM is Red Velvet's biggest hater and mistreated them since debut, we meant it! all of my bookmarked are copyrighted but not other SM artists performance. https://t.co/fg99VUKf4k pic.twitter.com/H034mXPZm5
— sel 🌷 like a flower 🌷 (@ISWJYRV30) January 14, 2025
the way I'd understand a copyright claim if it was a beyond live clip but fancams are usually safe to post so it makes no sense
— Roo #COSMIC💫 (@kinoshiitas) January 13, 2025
This isn’t the first time the company has faced criticism for its handling of Red Velvet’s activities. Fans argue that such actions undermine the group’s success and visibility, especially when their efforts are being recognized and celebrated by a wider audience. The controversy has added to the growing list of grievances fans have expressed about the company’s treatment of Red Velvet over the years.