BLACKPINK Breaks Their Own Record For The Quickest K-Pop Video To Reach 450 Million Views

On June 29, just 85 days after its release, BLACKPINK‘s “Kill This Love” has reached 450 million views. “Kill This Love” has set a number of records for the girls already, and that number only seems to be growing as time goes on.

As if that wasn’t impressive enough, BLACKPINK broke their own record. The previous music video with the record was “DDU-DU DDU-DU”. “DDU-DU DDU-DU” reached the milestone in 137 days, and is now well on its way to becoming the first ever K-Pop video to amass 1 billion views. As of June 29, “DDU-DU DDU-DU” is sitting pretty at 863 million views.