BTS Officially Launches Global Campaign “ARMYPEDIA”
On February 22, BTS officially launched their global campaign, ARMYPEDIA, by opening an official social media account and announcing the news.
곧 시작합니다. ARMY와 함께 만드는 BTS 기억 저장소 #아미피디아
Get ready for the archive of all things BTS, made by ARMY! #ARMYPEDIAhttps://t.co/9OLKLoQl1n pic.twitter.com/BjGcGFe1ij— ARMYPEDIA (@ARMYPEDIA) February 22, 2019
In addition to the new account, they have put up advertisements for ARMYPEDIA in 7 different cities around the world: Seoul, Los Angeles, New York, Tokyo, London, Paris and Hong Kong. Fans have already found 4 of them.
Up to now we found 4 out of Seven cities for QR code (this is teaser, after 2/25 we will find more QR codes on line and offline) #ARMYPEDIA @BTS_twt
1. Seoul – Jungkook
2. Tokyo – Jhope
3. Hong Kong – Jin
4. NEW YORK – Suga
5. LA –
6. LONDON –
7. PARIS – pic.twitter.com/nqbJXd2jsB— Soo Choi 🏟 (@choi_bts2) February 22, 2019
ARMYPEDIA is a “digital archive of all things BTS” which will be created by ARMYs from around the world.
ARMYs Are Hyped For “ARMYPEDIA”, A Worldwide BTS Puzzle Hunt
In this international campaign, ARMYs must work together to discover 2,080 puzzle pieces hidden online and offline all over the world. These puzzle pieces unlock “date cards”, which allows ARMYs to upload something about BTS related to that date.
The campaign will officially begin on February 25 and ARMYs will have 4 weeks to find all 2,080 puzzles. Get ready, ARMYs!