Why BTS Jimin’s Dad Has Now Changed His Café’s Name
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BTS Jimin‘s father has changed the name of his café.
![GU70Cg_aAAE_LYW](https://img.koreaboo.com/tr:n-lg-dt/2024/08/GU70Cg_aAAE_LYW.jpeg)
ARMYs are familiar with MAGNATE, a café in Jimin‘s hometown of Busan, as it is owned and operated by his father, Mr. Park.
Since opening its doors in 2019, many ARMYs have visited. They have enjoyed delicious drinks and sweets, while also checking out elements of Jimin, such as hats, on display. Some ARMYs also have had the honor of meeting Mr. Park, who is just as kind as expected of Jimin’s father!
@annnication 📍 MAGNATE Cafe, Busan | South Korea #busan #southkorea #korea #bts #btsarmy #kpop
@allthingsmaggie2 So happy we got to meet #jiminshi ‘s Dad at his Magnate Cafe in Busan. 🥹💜 #magnatecafe #magnatebusan #busankorea #southkorea #magnatecafebusan #btsjimin #jiminshi #jiminbts #btsarmyforever #armybts #busantravel #travelkorea #btstour #jiminshii
Despite the café’s great reputation as MAGNATE, it has now rebranded. From here on out, MAGNATE is now ZMILLENNIL. The café’s official Instagram account has changed its name, and the sign outside has been switched out.
Mr. Park explained in the latest post via Instagram, showing the updated storefront. He revealed that an unrelated company had registered “Magnate” trademark, selling products under the name. So, he reiterated that they are unaffiliated, but to avoid confusion, the café has adopted the new name of ZMILLENNIL, which is representative of the MZ generation.
Hello,
We have an important announcement for all our valued customers. Our cafe, previously known as “Magnate” in Busan, will be changing its name to “ZMILLENNIL.” This change is due to an unrelated company having registered the “Magnate” trademark and attempting to sell products under this name.
We would like to clarify that any social media activities, product sales, or operations under the name “Magnate” are not associated with us. To avoid any confusion, we have decided to adopt a new name.
We kindly ask our customers to be cautious to avoid any inconvenience from purchasing products from unrelated sources. We appreciate your continued support and look forward to welcoming you under our new name, “ZMILLENNIL.”
The name “ZMILLENNIL” combines “MILLENNIAL,” signifying a thousand years, with “Z,” representing the MZ generation. The owner chose this name to reflect our desire to build a long-lasting connection with the MZ generation.
Thank you.
Sincerely,
Busan ZMILLENNIL Cafe— Mr. Park via @zm_illennial_official/Instagram
ARMYs plan to continue supporting Mr. Park’s café under the rebrand.
Some are also sharing memories from when they visited the café then known as MAGNATE.
hoping i can visit againnn, magnate you will be missed 🥺 https://t.co/jsDRmQwlFA pic.twitter.com/KPB7EOnIwu
— kylie ♡ (@kylieami_) August 14, 2024
aww, bye “magnate” 🥺 but hello “zmillennial” 🥹 hope i can come back one day <3 missing the yummy pastries!! https://t.co/xpNFHrJRt2 pic.twitter.com/vwcQ2ZRk7O
— kat (@myyoujungkook) August 14, 2024
Previously, Jimin’s father launched a merch line for the cafe called ZMILLENIAL. Read more below.