C9 Entertainment Flamed After Allegedly Sexualizing Cignature’s Jeewon At “2024 Waterbomb”
Cignature‘s Jeewon recently guested at 2024 Waterbomb, performing with DJs ATION and ZB.
Her appearance soon went viral, and she gained the new nickname of “Waterbomb Goddess,” inheriting the title from Kwon Eunbi. Kwon Eunbi made a splash at the previous year’s Waterbomb.
She performed “Eternal Time” alongside the DJs.
240705 워터밤 서울
시그니처 지원 직캠 pre🔥Eternal Time🔥#시그니처 #지원 #cignature #jeewon #워터밤 #WATERBOMBSEOUL pic.twitter.com/AWtmITIMs9
— 님아 지원좀 (@plz_jeejee) July 5, 2024
Although Jeewon successfully pulled off the show with her infectious smile and performance, fans have been expressing anger at her company, C9 Entertainment. They believe that Jeewon was needlessly sexualized once again with her outfit. She wore a pastel bikini, a short pink skirt, and a single-sleeved cardigan.
Netizens pointed out that the short skirt did almost nothing to cover up her bikini bottoms from the back. Whenever she turned around, the matching bikini bottom could be seen. She was not given safety shorts either.
Netizens were incredibly concerned for her.
- Her smile is so pretty. I hope that she succeeds and only does things she wants to.
- Her smile is so refreshing, hehe. She’s pretty. The outfit is a little over-the-top, but it’s a relief she’s doing it because she enjoys it. I hope she continues to shoot upwards.
- You can see her underwear or her bikini bottom… She must be suffering.
- I hope she succeeds. I also hope that her company is good at lawsuits, because recently the sexual harassment on male-dominant sites and YouTube on her videos have been really serious.
- She’s 7 years into her career. There are so many albums they’ve released in this time, so they must’ve done just about everything… They weren’t given the spotlight all this while, and she’s only barely mentioned now after coming on Waterbomb.
International fans are similarly angered.
Once again I’m not comfortable with how C9 are marketing Jeewon, it’s one thing if we knew it was 100% her choice, but the way they have been doing it and the changes in her promotions we’ve seen in the past year have been so concerning https://t.co/9F3Qu6bBig
— 🍯🌻 Syl 🌻🍯 keplian 127/15 💕 (@utokkisunflower) July 5, 2024
I hate c9 so much https://t.co/9ylvbBtwkS
— 녕녕 (@bbaerose) July 5, 2024
Previously, her company received criticism after she was pressured by a guest star on a YouTube variety show. An adult actress had suggested that she enter the industry. You can read more about it below.
YouTube Channel Faces Backlash For Apologizing After Cignature’s Jeewon Is Pressured To Do Porn
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