“To Be Paid At NewJeans’ Level” — Eyewear Brand Staff Exposes Ahn Sung Il For Intercepting A CF Deal For FIFTY FIFTY
It was recently revealed that FIFTY FIFTY was offered a deal with a famous eyewear brand. A staff of the eyewear brand gave a tip off to TV Daily.
Producer Ahn Sung Il had been contacted regarding the deal on May 19, 2023. It was reported that the brand offered a shocking amount of money for the deal. The brand insisted on casting the girls for the CF, and stated that money would be of no issue.
They then suggested an amount of money that “was on the level of NewJeans.” As NewJeans is the current blue chip of the advertising industry for idols, as well as one of the top trending girl groups, for a rookie group like FIFTY FIFTY to be offered the same amount, was unheard of.
The brand had planned to personally get in contact with ATTRAKT’s CEO, Jeon Hong Jun, but he had been overseas since May 18, for a deal in the United States. Ahn Sung In then claimed that one of the members was sick, and that they would not know when she would return to promotions. Ahn Sung Il emphasized that they did not know when she would recover.
The brand offered to wait until the fall for her return but Ahn Sung Il kept claiming that it would not be possible at the moment, and that he did not know when she would return.
Netizens guessed that Ahn Sung Il might have wished to keep the deal on hold until FIFTY FIFTY leaves ATTRAKT, so that he could profit from the CF. Others speculated that Ahn Sung Il probably knew of the impending lawsuit in advance, and held off on any important deals.
FIFTY FIFTY is currently in a legal dispute with ATTRAKT over their exclusive contract. Read more about it below.
FIFTY FIFTY’s Label Accuses Outside Agency Of Attempting To Poach Group
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