HYBE's Latest Criminal Allegations Targeting ADOR's Min Hee Jin Sparks New Backlash

This article is part of our coverage of HYBE vs. ADOR CEO Min Hee Jin. You can read more and view the entire timeline here.

HYBE‘s newest claims against ADOR aren’t going over very well.

On May 14, it was reported that HYBE had asked Korea’s exchange oversight to investigate ADOR executives for deliberately attempting to lower HYBE’s market value by spreading what they claim to be misinformation and lies.

According to reports, HYBE is claiming that ADOR executives trumped up allegations of plagiarism and other grievances against HYBE to deliberately lower the stock value. HYBE is reportedly pointing to the 950 shares of HYBE stock (market value ₩239 million KRW (about $175,000 USD)) that ADOR executives sold before Min Hee Jin sent an email to HYBE that the label claims started the feud.

Min Hee Jin has since dismissed the allegations, pointing out the fact that HYBE revealed they were auditing the CEO after the stock sale and that there was no way that she would have had prior knowledge of the audit.

Netizens have since responded with a fresh wave of criticism aimed at HYBE. In one viral post, netizens brought up the fact that HYBE employees had sold a large amount of HYBE stock right before BTS announced they were taking a hiatus from group promotions.

HYBE Staff Under Investigation For Insider Trading After Gaining Information About BTS’s Promotional Plans

Other netizens pointed out the fact that it was HYBE’s attempt to fire Min Hee Jin that started the public feud.

“What is this? This doesn’t make any sense.”
“I mean, HYBE is the one who made their stock drop by blowing this whole thing up. Why are they so stupid?”
“This is what someone who plagiarizes would say.”
“I can’t trust anything HYBE says because they keep changing their words and editing everything to their advantage.”

“They keep changing their words… Is Bang Si Hyuk’s alleged eye issues to blame?”
“Take a step back and look at the situation from our view. What’s wrong with HYBE??”
“I think HYBE’s media play has been the biggest reason for HYBE’s drop in value. I hope ADOR sues them.”
“Wow… What is wrong with them?”
“Min Hee Jin, ADOR, Hwaiting!”
“NewJeans, let’s go! Gather your strength!”

Meanwhile, netizens are claiming HYBE has begun erasing NewJeans. Read more in the link below.