NewJeans’ Instagram Account Loses Thousands Of Followers In Just A Few Days
Recently, NewJeans‘ social media activity has been a hot topic.
On November 29, NewJeans released an official statement announcing the termination of exclusive contracts with ADOR.
In their statement, the group directly attributed this to their previously made demands not being met and issues remaining unresolved between them and the company.
NewJeans Officially Announces They Will Continue Activities Free From HYBE And ADOR
Since then, the group have taken steps to solidify their identity separate from ADOR, avoiding using the name NewJeans, and in the process creating a new social media account.
On December 14, a mysterious account with the username “@jeanzforfree” was discovered and later confirmed to be the girl groups new account. Since then they have been active on the platform, sharing a variety of content and interacting with fans.
NewJeans Change Instagram Account Bio After It Sparks Controversy
While this account has been active, the group’s previous Instagram account has also shared content, seemingly to be of pre-taken media different than what has been posted on @jeanzforfree.
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As a result of the new account’s creation and the ongoing issues between the group and ADOR, the @newjeans_official account has seen a drop in followers. Starting prior to the creation of the @jeanzforfree account, the group’s following took a larger drop the day it was created and has lost just under 73 thousand followers in the past 30 days. A bulk of these have been in the time after the new account was created.
And while the “official” account has more followers, it is worth noting that posts made on the @jeanzforfree account have gained about the same amount of likes and comments. Only time will show how the situation between ADOR and NewJeans will be resolved, but it seems fans will remain in support of the group no matter what.
