NMIXX Discusses K-Pop Idols’ Multi-Step Process For Posting On Bubble, Giving Fans A “Newfound Respect”
NMIXX‘s Haewon, Sullyoon, Kyujin, and Bae were the most recent guests on Jonathan Thona‘s variety program, The K-Star Next Door, during which they opened up about the artist-to-fan communication app Bubble from a K-Pop idols’ perspective.
In June 2023, NMIXX’s Bae went viral after messages she sent on Bubble regarding candy were accidentally misinterpreted to be about fellow JYP Entertainment labelmate Stray Kids.
As Bae discussed candy, she censored the brand name for Skittles, saying that she didn’t like them. How she censored “Skittles” read similarly to how Stray Kids’ name is shortened in Korean, leading Bae to quickly clarify that she was not referring to Stray Kids in any way while praising her sunbaes.
- Those gummies with sour powder on the outside!
- Like worms or
- Ski___s… I don’t like them.
- No, I meant S____ttles!
- After sending it I thought something was off!!!
- No!
- Not what I meant!
- Skiz sunbaenims’ new song is so good.
- My class is S!!! (Lyrics to “S-CLASS”)
The adorable messages went viral, as netizens reacted to the humorous series of events.
While participating in the “K-Profile” segment of The K-Star Next Door, where Jonathan asks the members about trending keywords or phrases associated with the group, Bae was asked about the messages.
Jonathan began by jokingly asking Bae, “You criticized your senior?,” to which the NMIXX members seemed to know exactly what he was referring to as they burst out laughing.
As the “K-Profile” segment is meant to be comedic in nature, Jonathan jokingly questioned Bae’s innocence.
Through his questioning, he and the NMIXX members revealed the process idols go through to post on Bubble. The members revealed that before an idol can officially post a message or media on the app, they are required to confirm three times that they intend to post it.
The confirmation of K-Pop idols’ intense process for posting Bubble messages gave some fans a new appreciation for their favorite idols’ posts.
Many hilariously shared their appreciation for the many messages sent by idols in a short amount of time after clips from NMIXX’s The K-Star Next Door episode circulated.
So bubble requires confirmation 3 times from artists before sending a message, but here’s sullyoon sending 30 photos alone within an hour..🥺 pic.twitter.com/aErRZ6km1a
— jelly (@sullkyu) July 29, 2023
ur telling me idols have to confirm each bubble message 3 times before they come out and felix still texts like
hello
stay
how are
you
— ً͏ (@lixthinking) July 29, 2023
I have a newfound respect for idols who send many bubble messages at once, including my dear youngeun. 3 times to confirm each message?! https://t.co/I8CqN9wkVx
— 🦊🍭 (@syeplus) July 30, 2023
Omg i just knew about this 😭😭😭 idols need to confirmed 3 times before sending bubble 😭😭😭 no wonder sehun not really active in bub 🥹 but i really respect idols who are known send tons of message 😭 damn the dedication 😭❤️ pic.twitter.com/UFs0zOcdkx
— ('ㅅ') 세훈이 운명 (⊼⌔⊼) (@xunqisbbh) July 30, 2023
This really shows how MUCH Jinki really, really LOVES his Jjinggus. It took 3 times the effort to Bubble us when he would reach out EVERYDAY, MORE THAN once a day, and for SEVERAL HOURS at a time. THANK YOU Jinki! We LOVE you too!! Don't forget that, ok?#SHINee #ONEW @SHINee https://t.co/Pu0fQsNOsm
— 🐳JustJinki🐰🐶🦊🐿🐥❤️ (@JustJinki) July 31, 2023
Read more about idols’ efforts to use the popular artist-to-fan communication app in the article below!
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