YG Entertainment’s Recent Actions Regarding BLACKPINK Cement The Members’ “Freedom”
YG Entertainment‘s recent actions has cemented BLACKPINK‘s “freedom.”
Throughout 2023, one of the biggest topics of debate was BLACKPINK’s contract renewal with YG Entertainment. At the end of the year, it was finally revealed that the members had resigned as a group but would be conducting their solo promotions elsewhere.
In particular, it was revealed that Jennie had created her own company called Oddatelier.
Since the announcement was made, netizens shared how excited they are about the future of the members. Whether it’s Jisoo filming, Lisa‘s upcoming show in Paris, or Rosé and Jennie being in the studio, many believe YG Entertainment held them back.
ACTRESS JISOO FILMING INFLUENZA
pic.twitter.com/CXAvnVqw0m— ً (@jisoogaIIery) January 8, 2024
#LISA’s next solo schedule:
🎤 Le Gala des Pièces Jaunes
🎫 Tickets go on sale > January 09
🗓 January 26 – Paris (FR) 🇫🇷
🏟: Accor Arena
🎟: https://t.co/UNLAjxq3Aq“#LISA, J Balvin, Maroon 5, Pharrell Williams, Stray Kids, Gims, Gautier Capuçon, they will all be taking..🔻 pic.twitter.com/pzxrMIRYnc
— 🧚🏻♀ 𝕷𝖆𝖑𝖎𝖘𝖆 𝕸𝖆𝖓𝖔𝖇𝖆𝖑 🌼 (@lisamanobal_327) January 4, 2024
jennie and rosé in the studio — we’re getting JNK1 and RS2 this year omg 😭🤍 pic.twitter.com/M7gXV0bmPx
— hiro (@rubyjaneroses) January 10, 2024
They even shared how busy the members are now.
jennie in studio, rosie in studio they both in LA, jisoo shooting for influenza, lisa prepping for her le gala des pièces jaunes 🤩🥹 no time wasted for these girls ✅
— ရှာ (@blackpinktl) January 10, 2024
After all the praise for the members, netizens saw YG Entertainment do its “final” actions with the members as soloists.
YG Entertainment’s website has various pages about its artists, whether they are groups, soloists, or actors signed under the company.
On January 11, netizens noticed that the members’ names had been removed as soloists. Although BLACKPINK was still listed, the members’ individual names, which had previously been on the website, had been removed, which isn’t surprising as YG will no longer be dealing with their solo activities.
When the changes were shared online, netizens couldn’t hide their excitement, believing that YG Entertainment’s actions cemented BLACKPINK’s “freedom.”
The "artists" section of YG Entertainment's official website no longer features the solo profiles of #LISA (as well as #JENNIE, #JISOO , and #ROSÉ).pic.twitter.com/daNJCWcZ8n
— kenji 𓅓 (@_yk2aii) January 11, 2024
Oh YG already removed JISOO, JENNIE, ROSÉ, AND LISA PROFILES on their official website introduction (artists) section lol 😭 pic.twitter.com/eDzPz8Sv5i
— ‘ (@sunnysunlisa) January 11, 2024
All #BLACKPINK members has been removed from YG official website on the artist section! 👀#블랙핑크 @BLACKPINK pic.twitter.com/tKFcOvvupe
— BLACKPINK BLINK UNION 💕 (@BBU_BLACKPINK) January 11, 2024
blackpink freedom era is so slayy i can't wait for more contents soon 🔜 pic.twitter.com/f8RlGcPaWp https://t.co/EqK5RaY5hl
— kenji 𓅓 (@_yk2aii) January 11, 2024
Although 2024 has just started, BLINKs are excited for the future of the BLACKPINK members who have cemented their commitment to each other.
You can read more about Jennie’s solo promotions since leaving below.