YG Entertainment’s Recent Management Of BABYMONSTER Sparks Criticism
Netizens are criticizing YG Entertainment for the recent management of BABYMONSTER.
BABYMONSTER recently made a comeback and has gained a lot of attention for their new song “DRIP,” ending the year in style after a huge re-debut in 2024.
Yet, as the end of the year approaches, netizens have sparked concerns and anger towards YG Entertainment over the lack of appearances by the group at award shows. Recently, the lineup for the 2024 MAMAs was released.
2024 MAMA Awards Full Lineup
USA – November 21st:#ILLIT#KATSEYE#RIIZE#JYPark#TWS#YOUNGPOSSE#AndersonPaak
Japan – November 22nd#ENHYPEN#TXT#IVE#ME_I#TREASURE#BOYNEXTDOOR#PLAVE#LeeYoungJi#izna#ZEROBASEONE
Japan – November 23rd#aespa#INI#ZEROBASEONE#MEOVV… pic.twitter.com/yWdosvXcnd
— KOREAN SALES (@koreansales_twt) November 11, 2024
The group also hasn’t been announced yet for other awards shows that have shared their lineup, including the Melon Music Awards.
Netizens noticed that BABYMONSTER hadn’t been announced for a single award show since their re-debut this year and shared their shock and anger at YG Entertainment’s management of the members.
While there are still many awards shows left, and some hope BABYMONSTER will be announced, fans acknowledged that the first rookie year is when groups need to be appearing at events, especially those popular with fans across the world.
BABYMONSTER ON OTHER MUSIC SHOW✅
BABYMONSTER AT THE KOREAN MUSIC AWARD CEREMONIES – next?? pic.twitter.com/8HGT7NSHXk— mons7er (@baemonhigh) November 14, 2024
yg is going to hell… where are the huge scale promotions ? they’re rookies they need promo wtf is wrong with yg pic.twitter.com/wosYu4R4ZS
— el (@baesdolls) November 13, 2024
BABYMONSTER is the first-ever yg rookie who will not attend any major kmusic award shows. Congratulations @ygent_official fvck you
— 𓆩✧𓆪 (@acenqueens) November 13, 2024
YG promote #BABYMONSTER
– More MusicShows per week
– Award Shows! All your groups attended when they were ROOKIES
– BILLIONAIRE is the most streamed b-side, please don't waste its potential like with LIKE THAT
– Increase DRIP spotify playlisting@ygent_official @YGBABYMONSTER_ pic.twitter.com/KXKhjxMGBg— STREAM BABYMONSTER (@StreamBMonster) November 14, 2024
BABYMONSTER have had a stand-out year, but netizens want more for them.